> For the complete documentation index, see [llms.txt](https://peeklaunch.gitbook.io/peeklaunch-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://peeklaunch.gitbook.io/peeklaunch-docs/landing-page-checklist.md).

# Landing page checklist

A short landing page checklist you can run before you submit a product (on PeekLaunch or anywhere else). Tick what you can; fix the rest before you ask strangers for attention.

### Before you publish the URL

* [ ] &#x20;Headline states the outcome in one line (who + result), not a vague slogan
* [ ] Primary CTA is obvious above the fold on desktop and mobile
* [ ] Only one primary action (Start free / Join waitlist / Submit). Secondary links stay quieter
* [ ] What happens next is written under the button (time, price, review step)
* [ ] Social proof is honest — real quote, logo, or small credible number. Skip empty "trusted by thousands" lines
* [ ] Form is short — ask only what you need for the first step
* [ ] Mobile pass — tap the CTA with your thumb; fix overlap, tiny text, and slow images
* [ ] Open Graph image looks clean when the link is pasted into Slack/X
* [ ] Favicon + title tag are set (browsers and bookmarks should not show a raw domain only)
* [ ] Analytics records page view + CTA click (privacy-friendly is fine)

### Product clarity (60-second test)

Hand the URL to someone outside your team. Without coaching, can they answer:

1. What does this do?
2. Who is it for?
3. What should I click?

If any answer is wrong, rewrite the hero before you tweak colors.

### Launch-kit fields to keep ready

Most directories and boards ask for the same set. Keep one note with:

* Product name + URL
* Tagline under 60 characters
* Short description (\~160 characters)
* Two short paragraphs (problem → solution)
* Square logo (512×512+)
* 3 screenshots
* Categories / tags

Copy from that note instead of rewriting under time pressure.

### After the page is live

* [ ] &#x20;Click every nav link and the footer legal pages
* [ ] Test signup / waitlist on a clean browser profile
* [ ] Confirm the thank-you or empty state tells the user the next step
* [ ] Add the page to your internal sheet with date + owner

### Related

* Keep this checklist next to your submit flow notes
* Re-run it whenever pricing, positioning, or screenshots change

Ship a clear page first. Traffic is wasted on a confusing one.


---

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